THE BRIEF
Design a logo for a campervan hire company.
| BRAND IDENTITY | LOGO DESIGN | BRAND STYLE GUIDE | PRINT DESIGN |
THE SUMMARY
The Dreamy Days Campers branding is fun and vibrant which captures their adventurous nature and adds excitement to the campervan experience. The brand colours were used throughout the campervans in the interior decor including branded mugs, bumper stickers, keyrings and business cards, for brand consistency.
Starting with a variety of illustrations which manifested on screen and came to life with colour, Sara and Andy had a standout favourite of Sam's three concepts which included all the elements they requested to summarise the essence of the campers' experience with Dreamy Days Campers– the trees, mountains, and the moon and stars