The directors of Austrin Gearbox Specialist approached Sam to redesign their logo and revamp their branding. They didn't want to steer too far away from their original brand identity which was reputable with their customers, but needed their overall look to be recognisable, yet modernised for their relocation.

Another request was to include their full name, as the previous business cards featured their abbreviated name AGS, and after reflection, this didn't do its job in communicating their specialism or even their field of expertise. After designing logo options which included gearbox icons, it was decided that the simplicity of featuring the name alongside AGS ticked all of the boxes, and along with brightening the red and and maintaining the black of their brand colours, Sam created a brand refresh which saw the company move successfully to new business premises, strengthening the identity of their brand which flowed through to ll corporate stationery (business cards, compliment slips, letterheads etc.) to signage, coasters, mouse mats and more.

Sam is currently undertaking further work to design company brochures and flyers as well as elements for their website and social platforms.


With over 65 years combined experience in repairing transmissions, Austrin Gearbox Specialist Ltd have a reliable team happy to help with any gearbox issue be it Automatic or Manual. They predominantly specialise in Automatic Gearbox Repairs and repairing automatic transmission faults, failures and Torque converters in Newcastle upon Tyne.


If you'd like to discuss business branding, logo creation, signage or the design and print of marketing materials, please get in touch with Sam to see how she can create this for you.